Garmin Asus eyes China, plans to sell 1 million phones globally

Although it announced only two phones until now (Nuvifone G60 and Nuvifone M20), Garmin Asus plans to sell one million handsets this year and during 2010.

The joint venture will enter the Chinese market by the end of 2009, initially trying to sell its products unlocked, and only then to make agreements with China’s mobile carriers. If Chinese customers will find the Nuvifones appealing enough, Garmin-Asus has lots of chances to reach that 1 million mark – since there are more than 600 million mobile users in China.

As already reported, Garmin Asus is also getting ready to launch the Nuvifone G60 in the US, via AT&T, as soon as this quarter.



Jonney Shih, chairman of Asus, declared that the G60 will be marketed by Garmin in the US, since their brand is stronger than Asus’ in North America.

The Nuvifone M20 may also hit AT&T, but probably later than the G60.